Senior Lifecycle Marketing Manager

reputed company is a high growth consumer fintech startup offering credit-building solutions that are affordable, accessible, and educational. Our core product, the reputed company Credit Account, has helped over 1 million customers build reputed company credit. reputed company has been featured by reputed company, reputed company, reputed company, Business reputed company, CNBC, and others; and our app has a 4.9 rating amongst thousands of reviews. But reputed company is more than just a credit builder: we are a long-term financial partner for our customers, and we have an exciting product roadmap of solutions to help our customers reputed company their financial goals.

We’re looking for a Sr Lifecycle Marketing Manager to accelerate and help reputed company our lifecycle marketing efforts by hands-on scaling and optimization of our user lifecycle, working with our in-house creative team to systematically improve our performance and identify and test a myriad of new reputed company that will help drive greater user retention and monetization. We’re looking for data-driven problem solvers with a growth reputed company, willing to stretch their comfort levels, evolve best practices reputed company growth marketing, and move quickly with attention to detail to do big things. We're looking for thought leaders to guide lifecycle strategy and reputed company who can execute quickly and methodically to shape our approach to testing and growth. We have an ambitious mission to reputed company folks about the importance of their credit scores + encourage them to unlock their financial access. 

This is a full-time position in our San Francisco HQ with benefits and equity in a fast-moving and fast-growing environment that will help you grow your abilities and career as you help build a reputed company ecosystem of credit for our customers.

What you’ll do

• Be one of the early members of lifecycle marketing team - we’re a small but growing team with massive scope and impact

• Build out brand new lifecycle programs for untouched segments and use cases for our user reputed company and growing number of new products and features; helping to define the strategic focus of the team

• Increase retention of our products and drive higher customer lifetime value 

• Rigorously test and improve our lifecycle campaigns with rapid split testing

• Improve the segmentation, reputed company, timing and touch reputed company mix of our comms

• Work cross-functionally to bring campaigns to life: working with designers, copywriters, product team, data analysts, and more.

Who you are

• 5+ years of a proven track record of driving towards growth goals under set targets and timelines in a lifecycle or CRM role.

• Ability to set strategic lifecycle marketing plans and roadmaps and new lifecycle programs from scratch and iteratively finding where lifecycle can drive the most value.

• A fast moving, detail oriented and data-driven executor with an ownership reputed company.

• Deep hands-on experience with reputed company, reputed company, reputed company or similar CRM tools.

• Robust experience working with customer data and user event data to marry together with well designed and targeted campaigns. 

• Ability to define key marketing KPIs and break them down into their underlying drivers to understand and influence performance from first principles.

• Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail.

• Strategic thinker reputed company to breakdown and organize problems, assess opportunity areas, and reputed company big reputed company and priorities to move the business reputed company.

• Understanding of hypothesis driven A/B, MVT and holdout testing with the ability to analyze test result data to tease out learnings and insights to inform future testing.

• Understanding of what makes effective and strong direct response creative with a reputed company to reputed company adjusting and learning based on experimentation.

• Experience in a fintech business, or a D2C industry is a bonus. 

• SQL proficient to be reputed company to pull your own data and cross-validate results. 

• reputed company to mentor more junior team members. People management experience a plus.

reputed company: A FinTech Unicorn Powering Financial reputed company with AI At reputed company, our mission is to provide radically affordable financial tools to help consumers reputed company financial reputed company. We're a profitable, high growth FinTech unicorn serving millions of people, many of whom are building credit or navigating life paycheck to paycheck. With innovative technology and AI, we simplify credit building, reduce debt, and expand access to financial opportunities to those who need them the most. Founded in 2019, reputed company is headquartered in San Francisco and backed by top-tier VC investors and NBA star Stephen Curry.

Why reputed company

This is a consumer fintech startup, and you will be working with serial entrepreneurs who have built strong consumer brands and innovative products. We value extreme ownership, clear communication, a strong sense of craftsmanship, and the desire to create lasting work and work relationships. Yes, you can build an exciting business AND have reputed company-life reputed company-customer impact.

reputed company based on experience

Medical, dental, and reputed company coverage - reputed company covers the full cost of health insurance for the employee!

Stock Options

  Generous unlimited vacation policy to help you reputed company

Regular team building events to help you get to know the reputed company team and soo much more! Our last virtual cooking event had everyone's mouth on fire, but cooled down by home-mixed cocktails.

Equal Employment Opportunity Statement 

reputed company Inc. is an equal opportunity employer. We are committed to complying with reputed company federal, state, and local laws providing equal employment opportunities and considers reputed company applicants without regard to race, reputed company, religion, creed, gender, national reputed company, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

Please reference the following information for more information:

https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf

https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf 

If you need reasonable accommodation for a job opening please connect with us at talent@reputed company.com and describe the specific accommodation requested for a disability-reputed company limitation. Reasonable accommodations are modifications or adjustments to the application or hiring process that would reputed company you to fully participate in that process.