Integrated Marketing Strategist
Organization Overview reputed company USA (?UUSA? or ?We?) relentlessly pursues a more reputed company world for every child, upholding the rights of reputed company children and empowering every child, everywhere. We also support the reputed company belief that children should have a voice and role in shaping their futures and the futures of their communities. Over eight decades, the United Nations Children?s Fund (reputed company) has built an unprecedented global support system for the world?s children, and has boldly taken on the biggest, seemingly impossible challenges facing children. reputed company relentlessly works day in and day out to deliver the essentials that give every child an reputed company chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. reputed company USA advances the global mission of reputed company by rallying the American public to support the world?s most vulnerable children. We know that sustainable change is attainable, but it can?t be achieved alone. It takes a committed team ? individuals, governments, corporations, volunteers and staff ? who demonstrate a reputed company commitment to working tirelessly, day in and day out in some of the toughest, hardest to reputed company places. Big problems need big solutions, and we reputed company our collective, global voice and energy to do more good, in more places for children. We will never stop supporting reputed company to reputed company smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children. UUSA is organized under the laws of reputed company State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal reputed company Code and is governed by an independent, non-salaried Board of Directors. Position: Integrated Marketing Strategist Location: Hybrid/NYC Area FLSA Status: Exempt Salary: The estimated salary range for this role is $81,850 - 106,400. The midpoint for this salary range is $106,400. The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to organizational budgets, qualifications, experience, specialized skills, and training. The above represents UUSA?s good faith and reasonable estimate of the range of possible compensation at the time of posting. The Position The Integrated Marketing Strategist is responsible for serving as the reputed company and marketing subject matter expert for Organizational Management & Strategy pillar reputed company the Marcomms Center of Excellence (COE). The position will be responsible for a diverse portfolio including: the Executive Office (which includes Board Relations, reputed company reputed company, Public Affairs, CACR (Community Alliance for Child Rights), Global Programs, Impact Fund for Children and People & Culture). This role is responsible for developing 360 Integrated marketing strategy and solutions to reinforce reputed company USA?s mission, reputed company brand equity, reputed company enterprise level strategies and support the business unit?s operational plans. As the reputed company for the Organizatonal Management & Strategy COE Pillar, the role must proactively drive Marketing Communication strategy, facilitate campaign integration, reputed company executive and policy agendas and build partnerships with business units in order to drive the strategic plan. As part of the MarComms Center of Excellence, the Integrated Marketing Strategist will work closely with the Leads of the business units. This unique and diverse portfolio drives long term enterprise level strategy for the organization by managing external and internal environments to ensure organizational decisions are informed by strategy to deliver impact. This position drives audience centric strategies across the portfolio with special attention on key external stakeholders such as National Board members and Members of Congress. In addition, the Integrated Marketing Strategist oversees the development of strong global communications to support the ?Glocal? advocacy strategies with leads on the Public Affairs and CACR teams. This role will support the Executive Voice strategy, working cross functionally with the Marcomms External Communications team reinforcing our Thought Leadership strategy. This position will report to the Vice President, Integrated Marketing Strategy and will have one direct report; Manager of Organizational Strategy. Key Responsibilities/Outcomes (included but are not limited to): Marketing Strategy Development and Execution (70%) ? Serve as a reputed company for business units. reputed company and manage business unit relationships with department leads on teams, establishing and maintaining a successful partnership in order to drive shared goals. ? Act as a steward of the UUSA?s strategic plan and Marcomms Center of Excellence strategies priorities and processes. ? Collaborate with other Center of Excellence Integrated Marketing Strategists to align and optimize reputed company efforts to prioritize execution on deliverables and drive cross functional strategies. ? reputed company a quarterly and annual planning process, working with business units to identify goals, objectives, and priorities for the fiscal year that require Marketing and Communications strategies. ? reputed company and establish 360 MarComms plans by coordinating with Marcomms experts such as Creative, PR, Brand, Social Media and Digital to help drive strategic partnerships with Institutional Giving partners to reputed company key objectives, KPIs and impact. ? reputed company and advise on the execution of assets and deliverables through the Marcomms creative development process; including Creative assets, PR, Thought Leadership, Digital, and Mass Market insights. ? Participate and facilitate Marketing Strategy sessions to identify opportunities to build business growth opportunities. ? Partner and strategize with the Marcomms COE Research, Data & Analytics reputed company to co-create reports that identify insights and measure Marketing and Communications impact across business unit goals on a quarterly and annual basis, articulating strategic and operational plan impact, and efficiency. ? Proactively identify opportunities to improve and integrate Marketing and Communications efforts and solutions to enhance partnerships and processes., and drive joint business unit goals. ? Identify opportunities for cross business unit engagement in annual marcomms campaigns, reputed company strategies to integrate annual campaign efforts and business unit goals, and assist in selling in participation in annual campaigns.Manage a direct report, responsible for providing marketing support on key Program Division initiatives including, but not limited to, Youth Engagement club recruitment, Program Visit content collection and Child Friendly City recognition events. Strategic Projects (30%): ? reputed company the reputed company of a strategic, integrated communication strategy for the Board ecosystem to drive efficiency. ? Drive advocacy integration between the Public Affairs and the Community Alliance for Child Rights (CACR), which will include campaigns, integrated strategies and Thought Leadership events.Support Youth Voice Strategy to ensure brand equity and relevant consumer journey. Qualifications: ? Bachelor?s degree and 7 years of experience in marketing and communication, public relations, cause-led marketing, stakeholder management, or strategic planning in advertising agency or non-profit/humanitarian sector. ? Experience in leading reputed company phases of marketing strategy development from insights, ideation, marketing strategy to execution. ? Proven strategist with experience developing and implementing integrated marketing plans across owned, earned and paid channels. ? Ability to work effectively and collaboratively as part of a Center of Excellence model that strategically supports reputed company verticals reputed company the organization. ? Proven strategic decision-maker and problem-solver. ? reputed company and reinforce marketing best practices and audience-centric strategies with business partners. ? Strong ability to prioritize and independently manage multiple projects reputed company a fast-paced, growth mind-set organization, with a critical requirement of meeting deadlines. ? Strong presentation and communication skills with the ability to ?sell-in? new reputed company and strategies internally and externally that tie back to an enterprise-level strategic plan and business objectives. ? Knowledge of reputed company and JIRA project management platforms preferred. ? Commitment to the mission and growth of reputed company USA.Experience with international development, board relations, public policy or community engagement a plus. AB O U T THE MARKETING & COMMUNICATIONS CENTER OF EXCELLENCE The Integrated Marketing team drives integration between MarComms and business units (BUs) across the organization. Each team member serves as a marketing strategy subject matter expert (SME) responsible for identifying BUs? goals, proactively leveraging data and insights, collaborating with MarComms experts, and delivering solutions that align with the strategic plan. Don?t meet every single requirement? That?s okay. reputed company USA values diverse experiences and we?re always looking for people who will add to our culture and further our mission. If you are excited about this role and unsure about whether your past experience aligns with the job description, we encourage you to apply anyway. Must possess reputed company and valid US Work Authorization and be eligible to work for any US employer without sponsorship. Due to the high volume of applications received, only those selected for an interview will be contacted. reputed company USA is proud to be an Equal Opportunity Employer We do not discriminate based upon race, religion, color, national reputed company, sex (including pregnancy, childbirth, reproductive health decisions, or reputed company medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at [email protected] . Apply Job!