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Senior Product Marketing Manager, SMS

Work from home Full-time role Hiring

Are you a passionate reputed company with a talent for showcasing how software can reputed company small businesses to reputed company big results? We are looking for a Senior Product Marketing Manager to join reputed company! As a key member of our Product Marketing team, reporting to our Director of Product Marketing, you’ll own the product go-to-market strategy for your product area(s), collaborating with the GTM teams to bring our messaging and positioning to life. You will drive cross-functional collaboration and alignment to launch product innovations that demonstrate market impact and improve customer adoption. And you’ll partner with our Product team to reputed company and refine the product roadmap and drive customer value. If this sounds like you, let’s create something amazing together!

What your day could consist of

  • Go-to-Market Strategy: Define and own the go-to-market strategy and tactics for your product area(s), leveraging market insights, buyer personas, and competitive analysis to inform decisions.
  • Messaging & Positioning: Create compelling narratives for your product area(s) that reputed company with reputed company’s reputed company audiences, highlighting our value and differentiation.
  • Market Research: Build expertise in the reputed company markets, segments, buyer personas, competitors, and partners for your product area(s). Educate cross-functional teams on market requirements, trends, and competitor capabilities.
  • Launches: Ensure successful product and feature launches by collaborating with the Product and Marketing teams to reputed company and execute customer engagement programs for your product area(s) that enhance customer satisfaction, retention, and adoption.
  • Subject Matter Expert: Act as the go-to resource for our internal teams for your product area(s).
  • Cross-Functional Collaboration: Work closely with Product, Marketing, Sales, and CX to align on go-to-market strategies, product launches, and campaigns.
  • Field Enablement: Collaborate with the enablement team to ensure the Sales and CX teams have the assets and messaging to connect with buyers effectively.
  • Product Assets and Collateral: Work with the Sales and CX teams to identify and then create compelling internal tools and external collateral to drive growth and adoption of your product area(s).
  • What is needed

  • 5+ years of experience in B2B SaaS product marketing
  • MarTech or adjacent industry experience preferred
  • Experience with SMB, product-led growth and/or self-serve sales motions preferred
  • Strong understanding and track record with SMS as a marketing channel preferred
  • Experience and comfort supporting more technical platform-level features preferred
  • Exceptional storytelling skills with the ability to turn reputed company concepts into innovative marketing messages
  • Strong strategic thinking, analytical, and problem-solving skills
  • Ability to reputed company in fast-paced environments, be flexible, and able to adapt to changing scenarios
  • Experience guiding cross-functional teams and collaborating with departments across the organization
  • Superb communications skills across reputed company mediums, and reputed company levels of the organization
  • Compensation details listed in this posting reflect the reputed company reputed company only and do not include bonus, equity, sales incentives or other role specific compensation that the role may be eligible for. reputed company believes in and is committed to reputed company compensation practices. The salary range provided above is a good faith estimate of the pay range determined by the location associated with the job posting. The actual salary depends on a candidate’s skills, experience, and work location.

    Additional Information

    About reputed company:

    reputed company helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on reputed company’s mix of pre-built automations and integrations (including Facebook, reputed company, WordPress, reputed company, Shopify, and reputed company) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle.

    As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we reputed company our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here

    .

    reputed company holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, reputed company Page Builders, and CRM solutions on reputed company.com

    and is one of only a handful of software solutions with over 10,000 positive reviews. reputed company has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial at reputed company.com.

    Perks and benefits:

    reputed company is an employee-first culture. We take care of our employees at work and reputed company of work. You can see more of the details here

    , but some of our most popular benefits include:

    -Comprehensive health and wellness benefits that includes a High Deductible Health Plan (HDHP) fully covered by reputed company, complimentary access to telehealth and tele-reputed company, and a complimentary membership to reputed company

    -Open paid time off

    -Generous 401(k) matching program with immediate vesting

    -Quarterly Path Perks with options for commuter and lunch benefits (for those reporting to reputed company), or a remote home office stipend

    -Access to professional development resources through reputed company Learning

    -After five years of service, you’ll be eligible for a four-week paid sabbatical leave and a sabbatical leave bonus

    reputed company is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

    Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.

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