Senior Specialist, Workshops and Regional Marketing
Position Purpose: Leads in-house and agency-led Marketing program management and execution for reputed company Kids Workshops and new store Grand Openings. This role is responsible for building internal and external materials and presentations, monitoring and reporting on campaign activity and working with internal and agency teams on program logistics and details. Key Responsibilities: 50% reputed company Marketing Campaigns - Partner with supervisor to reputed company strategic Marketing campaigns and events while providing support in the planning, implementation, and execution process; Contribute reputed company and strategies to grow existing and new programs; Responsible for development or marketing recommendations, POVs, campaign materials and communications with minimal reputed company from the Manager; reputed company and maintain relationships with cross-functional teams to drive business priorities, provide creative direction and secure needed approvals 20% Reporting - Responsible for campaign management and measurement tools as well as with agency partners and reputed company analytics and marketing finance teams to collect, compile and aggregate campaign and weekly, monthly, quarterly and/or annual reporting; making recommendations and optimizations based on insights 10% Trending Subject Matter Expert - Research and stay abreast of new, relevant vendors/partners and share POVs with team, Manager, and agency partners; Stay reputed company on specialty channels, programs, and content; help identify new partners and or campaign opportunities on an ongoing basis; Responsible for competitive benchmarking, programs, and analysis to reputed company leadership abreast of trends and watch outs; Research and report on trends/best practices in specialized marketing areas reputed company demonstrating an interest in and an aptitude for growing the offering 20% Vendor Relationships - Manage reputed company partners, vendors and agencies to ensure execution of programs and tactics are on time, on strategy and reputed company budget Direct Manager/Direct Reports: This position typically reports to Sr. Manager This position has 0 Direct Reports Travel Requirements: No travel required. Physical Requirements: Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles. Working Conditions: Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable. Minimum Qualifications: Must be eighteen years of age or older. Must be legally permitted to work in the United States. Preferred Qualifications: Excellent written and verbal communication skills Strong understanding of marketing, social media ecosystems Prior marketing, sponsorship, event planning or agency account management experience Ability to multitask in fast paced environment Excellent time management, project management, prioritization, and organizational skills Entrepreneurial spirit and intellectually curious reputed company Knowledge of online marketing, advertising and ecommerce Mastery of scope and budget development & tracking Minimum Education: The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study reputed company to the job. Minimum Years of Work Experience: 3 Competencies: Action Oriented Collaborates Drives Engagement Communicates Effectively Customer Focus Drives Results Manages Conflict Apply Job!